Muikamachi Ekimae-dori Shopping Street Illumination
The lighting period has been extended until Mar 22, 2026!

Lighting ceremony / Dec 19, 2025

Christmas Event Begins in Minamiuonuma City to Create Community Liveliness and Solve Restaurant Shortage Problem|Super J Niigata OA, Dec 19, 2026

Holding period

Dec 19, 2025 (Fri) – Mar 22, 2026 (Sun)

What is Minamiuonuma Dinner Journey?

Another night on the road.
Only from Echigo Yuzawa Stationabout20 min.
To the sparkling night of Minamiuonuma,

Join us for a small trip to dinner.

Minamiuonuma Dinner Journey for your enjoyment

A town where food and night life are both reflected.

Scenery that makes you want to point your camera, and good times.
Meet a little special you at night in Minamiuonuma.

 Tonight's Dinner List

We'll introduce you to 19 restaurants showcasing Minamiuonuma's bountiful ingredients and the skilled chefs.

To make your night special, bring a pamphlet with you to receive special benefits exclusive to the restaurant.

*The pamphlet-only benefits end on Feb 28th.

*Advance reservations are recommended for parties of 4 or more.

Access Map

Only 20 minutes from Echigo Yuzawa Station. Tonight's destination is Minamiuonuma.

アクセス・マップ|南魚沼ディナージャーニー

Approximately 20 minutes from Echigo Yuzawa Station by train / 30 minutes by cab or car

By train!

Please check the Joetsu Line, Nagaoka direction (down).

Departure from Echigo Yuzawa Station > Arrival at Shiozawa Station

pastoral street

Makino Dori is a beautiful street newly created in Minamiuonuma City, known as one of the snowiest areas in Japan, with the aim of "creating a town that makes use of the history and culture of the snow country.

The face of the town is unified with the appearance of an old snow country, but when you open the door, you will find stylish cafes and stores, and you can taste traditional sweets, making it a cozy and enjoyable fusion of the old and the new. It is one of the most popular spots for tourists.

Departure from Shiozawa Station > Arrival at Muikamachi Station

Muikamachi Ekimae-dori Shopping Street Illumination

Under the title of "Minamiuonuma White City Night," Muikamachi Ekimae-dori Shopping Arcade will be decorated with illumination. The arcade will be decorated with icicle lights that resemble icicles, creating a magical glow. In addition, the sidewalks of the arcade will be illuminated with lights in the shape of six different motifs associated with Minami-uonuma City. We hope you will enjoy the event.

By cab!

Taxi companies near Echigo Yuzawa Station

Cab Company NamePhone number
Yuzawa Uonuma Taxi025-784-2025
Asahi Taxi025-784-3410

Taxi companies near Shiozawa Station

Cab Company NamePhone number
Uonuma Central Transport025-783-3677
Maruka Taxi025-782-1155

Taxi companies near Muikamachi Station

Cab Company NamePhone number
Ginrei Taxi025-772-2440
Misaki Taxi025-772-3472
Muikamachi Taxi025-772-2550

Taxi companies near Urasa Station

Cab Company NamePhone number
Urasa Taxi025-777-3456

Roadside Station Minamiuonuma reflected light of snow

Time required:about15 min.

The snow country of Minamiuonuma is known throughout Japan for its Koshihikari rice and ski tourism, but there are many other specialty products from its rich food resources. Why not look for such souvenirs? You can also enjoy playing in the snow at the snow field on the premises.

Uonuma no Sato

Time required:about40 min.

A peaceful spot where visitors can enjoy the lifestyle, food culture, nostalgia, and peacefulness of Uonuma, a snow country, through all five senses. Centering on the sake brewery that produces Hachikaisan, the area is dotted with a variety of facilities, including snow rooms where sake is stored, stores, and restaurants. Visitors can enjoy the unique cuisine and encounters unique to Uonuma, as well as the beauty of nature in each of the four seasons.

Promotional DesignPosters and flyers

Minamiuonuma City's tourism concept "ZEPPIN Snow Country Declaration


Dinner Journey Instagram